(AP) -- Coca-Cola has completed its acquisition of sports drink brand BodyArmor.
Coke said Monday it paid $5.6 billion for the remaining 85% of the sports beverage company. Coke originally bought a 15% stake in the BodyArmor in 2018.
BodyArmor was founded a decade ago by the entrepreneurs who also developed smartwater and Fuze. Basketball star Kobe Bryant was an early investor.
Atlanta-based Coke said it will manage the BodyArmor brand as a separate business and it will continue to be based in New York.
from KRON4 https://ift.tt/2ZH5xEN
No comments:
Post a Comment